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Jan 12, 2026

A $20 million payday is usually enough to settle any grudge, but for Jon Voight, some lines simply can’t be crossed.

“A $20 million payday is usually enough to settle any grudge, but for Jon Voight, some lines simply can’t be crossed. In a move that has sent shockwaves through both Hollywood and the NFL, the Oscar winner reportedly walked away from a massive joint venture with longtime rival Robert De Niro.

Voight didn’t just say no—he torched the bridge on his way out. What was it about this specific deal that turned a business meeting into a public declaration of war?”

BREAKING: Jon Voight Turns Down $20 Million NFL Deal With Robert De Niro — “I Would Never Work With That Crazy Man”. Hollywood veteran Jon Voight just turned down a high-profile NFL deal — and the reason has everyone talking.

What made him turn down a $20 million deal and publicly criticize De Niro? The behind-the-scenes story is more dramatic than you think.

Jon Voight, the celebrated actor known for his compelling performances in films like Midnight Cowboy and Coming Home, has recently made waves in the entertainment world with a bold decision to reject a $20 million offer to star in an NFL commercial alongside Robert De Niro.

 In a statement that has drawn both praise and criticism, Voight declared that he would “never work with a woke creep,” a clear reference to his disapproval of the growing influence of “woke” culture in Hollywood and beyond.

 

The proposed ad campaign, which would have paired Voight and De Niro—two of Hollywood’s most respected actors—was seen as a lucrative opportunity for both the NFL and the stars involved.

However, Voight’s refusal to participate in the project highlights a widening rift in the entertainment industry over political correctness, social justice movements, and what some see as the “woke” agenda.

Voight, a staunch conservative, has been vocal in his opposition to what he perceives as the overreach of progressive ideals in both Hollywood and American society at large. His decision to reject the NFL ad comes on the heels of a series of public statements in which he criticized the growing dominance of progressive politics in the entertainment industry.

According to sources close to Voight, his primary issue with the commercial was the involvement of De Niro, who has become an outspoken critic of conservative values and has frequently aligned himself with left-wing causes.

While Voight did not elaborate on what specifically about De Niro he found objectionable, his choice of language—referring to De Niro as a “woke creep”—suggests a deep-seated frustration with what he perceives as the Hollywood elite’s embrace of a politically charged, socially conscious agenda.

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